Another Paper Mogul Bites the Dust…
“The Tribune Co. — publisher of five Pulitzer Prize-winning newspapers and owner of the Chicago Cubs baseball team — filed for bankruptcy protection Monday in an effort to cope with almost $13 billion in debt.” - NPR
Newspapers are getting into more and more financial trouble these days, but here’s a little well-kept media secret: most broadcast reporters have traditionally found their news story ideas from their local newspaper. When I worked at NPR it was a regular practice to search all the big papers: New York Times, Washington Post, Boston Globe, USA Today, Christian Science Monitor. But, if you already didn’t know, The Christian Science Monitor just went paperless a mere few weeks ago. Have you started to get an idea of where broadcasters are starting to get their news instead? Just like the CST, they’re headed online for ideas. So if you are smart you’ll get online and give them something to talk about.
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